The Problem
During the pandemic, demand for at-home workouts grew—but users wanted more personalized, interactive experiences. At the same time, trainers lacked effective tools to support clients beyond static videos and written PDF guides.
Problem Statement
With physical interaction restrictions, how can we provide trainers with a means to connect with clients, organize their workflow and help facilitate a personalized fitness experience that feels authentic and consistent on a digital platform?
Process
User research, Benchmarking, Synthesis, Ideation, Prototyping, Branding, V2 application
My Role
UX/UI Design, Brand Design, Marketing Website Design
Tools
Figma, Adobe Illustrator
Duration
2 years (July 2020-May 2022)
Information Architecture
This architecture map defines the high-level foundational layout of the app, structuring essential areas like Clients, Schedule, Library, Messaging, and Account. It creates a seamless navigation experience that supports trainers and trainees in managing programs, accessing content, and maintaining communication with clarity and ease.
The Solution
The multi tenant app provides a role-driven experience working to connect trainers to trainees. The platform focuses on facilitating a bespoke training plan and direct communication.
Trainer Flows
The trainer side of the app is designed to help fitness professionals manage and grow their business. Trainers can create custom workout plans, set rates, track client progress, and communicate directly with trainees—all in one streamlined platform. The interface supports flexibility, allowing trainers to work with multiple clients, upload personalized videos, and adjust plans in real-time based on client needs.
